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Dior Addict IT-LASH Mascara

Back in May 2014, I received a birthday voucher through e-mail from FeelUnique.com. It was a gift from the website, as I am a loyal customer and it was my birthday. I searched the site and nothing took my fancy, until I saw this mascara! It is quite expensive and I thought it would be worth using the voucher for something I wouldn’t purchase for full price.

The tube packaging of this mascara is beautiful! It is made of black plastic and it has that distinctive Dior block design with the little silver nib (like the lipglosses). On the back of the tube, the brand name Dior has been stamped into the tune. On the front of the tube, the mascara name has been printed it silver lettering. To open the tube, your twist the little nib and pull and this reveals a small rubberised brush. The brush is barrel shaped with small spiky bristles. Dior calls it their elastomer brush because it is soft and should reach all your lashes, even the tiniest ones! The formula feels rich and creamy and looks pitch black! It comprises of a thickening wax and a clear gel base, to give your lashes a rich block colour look. You get 9ml of product in the tube and the shade I have is IT-BLACK (it also comes in purple, blue & pink).
This mascara is supposed to give your lashes amazing and instant volume and length. It should be very easy to apply and the effects should hold all day. Also, at the end of the night, it should be very easy to remove.

I love this mascara! It has my preferred flexi rubber type brush wand, which makes it very easy to apply to your top and bottom lashes. The formula dries really fast and it is not clumpy, which means it gives your lashes the instant effect and it holds all day. It is slightly lengthening and very voluminous. Taking it off is not a hassle, but I wouldn’t say it is noticeably easier to remove then previous mascaras I’ve tried. Overall this is a wonderful mascara and I love it, but you can definitely find less expensive alternatives that will give you a similar, if not the same effect.

DIOR ADDICT IT-LASH MASCARA
Price - £25.50   Rating - 5/5
Recommend - Yes       Re-Purchase - Yes
Available at - FeelUnique.com, Sephora

♥ ♥ ♥
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